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CJ has more than 20 years of sales and marketing experience in healthcare and technology and understands the challenges of developing qualified leads for sales-driven organizations. His expertise in digital marketing and lead generation has helped ring the cash register for organizations large and small. CJ worked in sales and marketing for companies such as IDEXX Laboratories, PTC, Johnson & Johnson, Lumenis, and PSS. He earned a Bachelor of Arts degree in Marketing from Auburn University and served as an infantry officer in the Unites States Army.
Libby is a positioning strategist and analyst, working with clients to create corporate and brand positioning that drives all aspects of PR and marketing. Her background in account management, sales promotion and training enables her to work with clients from early exploration and information-gathering to project management and execution. With over 20 years of experience in client relations and group leading and facilitating, she brings the perfect combination of asking, advising, and achieving. Libby earned her Bachelor’s degree at Bryn Mawr College in Bryn Mawr, PA and also studied at the Université de Strasbourg in Strasbourg, France. A French literature major, she received two alumnae prizes for her writing while at Bryn Mawr College. (She is also fluent in French!)
Kristin brings more than 15 years of experience building brand awareness and driving preference using digital strategies to live events (and everything in between). Her integrated B2B marketing programs have earned several high-profile industry accolades, including MarketingProfs Bright Bulb Winner for Best B2B Marketing Project. She is a gifted content creator—writing, editing and ghostwriting a plethora of blogs, articles, white papers, eBooks and thought leadership pieces. Her experience also includes concepting, developing, and writing a variety of social media programs, email campaigns, sales tools, collateral materials and web marketing initiatives. A die-hard Fighting Irish fan, Kristin received her Bachelor’s of Business Administration/Marketing from the University of Notre Dame.
Cathy has more than 25 years of experience in building brands, developing communications plans and marketing campaigns, counseling clients on communication strategy, and designing demand generation programs. She has both corporate and agency experience and brings her varied skills in branding, message development, marketing communications, public relations, and digital marketing together to help clients create the most effective multi-channel marketing programs possible. Cathy earned a Bachelor of Arts degree in communications and journalism from Wheaton College in Wheaton, IL. She is a member of the American Marketing Association and the National Association of Women Business Owners.
Matt is a New Jersey-based graphic designer with over 20 years of experience, having worked for companies large and small. Matt’s work includes layout design for print and web, logo design and branding, photo editing and retouching, and digital illustration, and he brings a unique combination of graphic design plus html code skills. Matt earned his Bachelor of Arts degree in Marketing and Art from Albright College in Reading, PA. He spends most days working from his home office with the family dog, Gizmo, napping at his side or patiently waiting to play.